Heel-O-Matic Training Systems


Our appreciation for each other is evident to all in the rodeo industry.

Warriors and Rodeo is so thankful for the continued and faithful support of Heel-O-Matic Training Systems. Their company has gone above and beyond the call-of-duty to honor our members.

There are many individuals who have made this relationship a success and we want to thank you all for your dedication, initiative, faithfulness, and patriotism.

And all of Warriors and Rodeo says…. THANK YOU

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Warriors and Rodeo Team Heel-O-Matic

2017 Heel-O-Matic donated three Heel-O-Matic Training Systems to be auctioned off at The BFI, Bob Feist Invitational, held in Reno, NV every year in June. During the auction at the Silver Legacy, hosted by The BFI, Warriors and Rodeo was given $26,000 as a result of generous bids by patriotic donors.

In 2018 Heel-O-Matic donated a Warriors and Rodeo Operation Under the Flag training system. This model was painted to represent those who died while serving our country in the military, law enforcement, EMS, and firefighting. They come home “Under the Flag”. This moving memorial raised a total of $11,500, which included a generous donation from Kami and Daren Peterson, owners of the BFI.

2019 was Warriors and Rodeo’s final year partnering with the BFI, but what a finale it was! Heel-O-Matic donated another incredible training equipment. This year the theme featured our logo. It was humbling when Heel-O-Matic made the final choice to feature our logo. Our logo isn’t just a logo, it represents all who serve in our great country.

All of the equipment donated was painted by Dale Daniel Art & Design. His amazing talent and vision was on display via the W.A.R. Heel-O-Matic Training Equipment three years in a row, helping to fund our organization and its critical missions. Thank you Dale, we truly appreciate your hard work.